Twitter vs Deepfakes: A battle against synthetic and manipulative ‘Deepfakes’ by Twitter

Twitter confirms on the introduction of new policies against the growing ‘Deepfakes’. As social platforms like Twitter are struggling against manipulated videos or deepfakes, Twitter chief legal officer Vijaya Gadde speaks on a panel Monday hosted by the wall street about tech, power, privacy and regulation. Gaddes said that very soon it is going to formulate policies on around it deals with manipulated videos such as deepfakes and is therefore also pleading to the public to come forward and support these changes for better.

“We think a lot of people will have an interest in this space,” said Twitter Chief legal officer at the WSJ Conference in Laguna Beach, California.

Well, it all started when earlier this year a manipulated video of House Speaker Nancy Pelosi was left on Facebook and Twitter. In the video, it seems like she was garbling her words that were drawing criticism from the audience, especially from the democrats.

Deepfakes are nothing but the manipulated and synthetic videos posted on social media websites such as Facebook and Twitter. Images, videos and audio clips that had been significantly altered and fabricated in ways about events that have never happened come under this categorization.

Twitter says that it’s taking in the direction to ban such fabricated and synthetically manipulated videos as deepfakes shares can potentially disturb and damage on social media platforms. But before this feature rolls out, it will run feedback for the users, which will help the company a chance to refine the rules, boundaries and application before the new changes go live.

Companies like Amazon have come together with Facebook’s Deepfakes Detection campaign that aims to create open source organizations that can help the government to spot synthetically altered media. Microsoft, along with prestigious universities like MIT and the University of Oxford, are also a part of this initiative campaign. Twitter itself banned fake porn with celebrities face on them in the year of 2018.

Twitter hasn’t yet confirmed what type of preventive policy will it roll out or formulate to minimize the deepfakes or “synthetic and manipulated media” as twitter calls them.

In a tweet, Twitter said, “We are always updating our rules based on how online behaviours change. We’re working on a new policy to address synthetic and manipulated media on Twitter- but first, we want to hear from you.”

“What synthetic and manipulated media are? Its media that significantly altered or created in a way that changes the original purpose, or makes it seem like certain events that took place that didn’t happen.”

“The new policy will address this type of content, specifically when it could threaten someone’s physical safety or lead to offline harm.”

“Why are we doing these?

  1. We need to consider how the synthetic media is shared on Twitter in potentially damaging contexts.
  2. We want to listen and consider your perspectives in our policy development process.
  3. We want to be transparent about our approach and values.” Responded Twitter safety.

It’s very uncertain when this policy will be put into action as previously Twitter said that it would ban, “dehumanizing language” on its platform last September but hadn’t done it until a year later. And even after that, the new rules were applied to a narrow subset of the language used or aimed at religious groups. 

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